Coca-Cola
FMCG / F&BThe world's most recognized brand, Coca-Cola is a pure-play beverage company operating a massive global franchise bottling system.
Official Coca-Cola Careers Website
Quick Facts
- Founded
- 1886
- Founder
- John Stith Pemberton
- Headquarters
- Atlanta, Georgia, USA
- Industry
- Beverages
About Coca-Cola
The Coca-Cola Company is arguably the most famous brand on the planet. Invented in 1886 by a pharmacist in Atlanta, the company's genius lay not just in the syrup, but in the franchise bottling system. Coca-Cola primarily manufactures the concentrated syrup, then sells it to hundreds of independent or semi-independent bottling partners worldwide who manufacture, package, and distribute the final product.
Unlike PepsiCo, Coca-Cola is a 'pure-play' beverage company. It does not sell snacks or food. However, it has aggressively diversified beyond sugary sodas, acquiring Costa Coffee, smartwater, Minute Maid, and expanding into energy drinks and sparkling waters. In India, local brands like Thums Up and Maaza (acquired from Parle) often outsell the flagship Coke brand.
What Coca-Cola Does
Sparkling Flavors
Coca-Cola, Sprite, Fanta, and Thums Up.
Hydration & Sports
Dasani, smartwater, Kinley, and Powerade.
Coffee & Tea
Costa Coffee, Georgia, and Honest Tea.
Juices & Nutrition
Minute Maid, Maaza, and Simply.
Career Areas
Types of professional roles found inside Coca-Cola.
- Brand Marketing & Franchise Leadership
- Commercial Strategy & RGM (Revenue Growth Management)
- Supply Chain & Technical Function
- Data & Digital Ecosystems
- Public Affairs & Sustainability
Coca-Cola's History
- 1886Invention
Dr. John Pemberton serves the first Coca-Cola at Jacobs' Pharmacy in Atlanta.
- 1899Bottling System
Two lawyers buy the rights to bottle Coca-Cola for $1, establishing the franchise model.
- 1993Parle Acquisition
Re-enters India and acquires Thums Up, Limca, and Maaza from Ramesh Chauhan.
- 2018Costa Coffee
Acquires the UK-based Costa Coffee chain for $5.1B to enter the hot beverage market.
Purpose & Values
“Refresh the world. Make a difference.”