Coca-Cola logo

Coca-Cola

FMCG / F&B

The world's most recognized brand, Coca-Cola is a pure-play beverage company operating a massive global franchise bottling system.

View Official Coca-Cola Careers

Official Coca-Cola Careers Website

Quick Facts

Founded
1886
Founder
John Stith Pemberton
Headquarters
Atlanta, Georgia, USA
Industry
Beverages

About Coca-Cola

The Coca-Cola Company is arguably the most famous brand on the planet. Invented in 1886 by a pharmacist in Atlanta, the company's genius lay not just in the syrup, but in the franchise bottling system. Coca-Cola primarily manufactures the concentrated syrup, then sells it to hundreds of independent or semi-independent bottling partners worldwide who manufacture, package, and distribute the final product.

Unlike PepsiCo, Coca-Cola is a 'pure-play' beverage company. It does not sell snacks or food. However, it has aggressively diversified beyond sugary sodas, acquiring Costa Coffee, smartwater, Minute Maid, and expanding into energy drinks and sparkling waters. In India, local brands like Thums Up and Maaza (acquired from Parle) often outsell the flagship Coke brand.

What Coca-Cola Does

Sparkling Flavors

Coca-Cola, Sprite, Fanta, and Thums Up.

Hydration & Sports

Dasani, smartwater, Kinley, and Powerade.

Coffee & Tea

Costa Coffee, Georgia, and Honest Tea.

Juices & Nutrition

Minute Maid, Maaza, and Simply.

Career Areas

Types of professional roles found inside Coca-Cola.

  • Brand Marketing & Franchise Leadership
  • Commercial Strategy & RGM (Revenue Growth Management)
  • Supply Chain & Technical Function
  • Data & Digital Ecosystems
  • Public Affairs & Sustainability

Coca-Cola's History

  1. 1886
    Invention

    Dr. John Pemberton serves the first Coca-Cola at Jacobs' Pharmacy in Atlanta.

  2. 1899
    Bottling System

    Two lawyers buy the rights to bottle Coca-Cola for $1, establishing the franchise model.

  3. 1993
    Parle Acquisition

    Re-enters India and acquires Thums Up, Limca, and Maaza from Ramesh Chauhan.

  4. 2018
    Costa Coffee

    Acquires the UK-based Costa Coffee chain for $5.1B to enter the hot beverage market.

Purpose & Values

“Refresh the world. Make a difference.”
Coca-Cola's purpose is to craft the brands and choice of drinks that people love, to refresh them in body and spirit.
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