HubSpot

Software & Technology

Founded in 2006, HubSpot pioneered the concept of inbound marketing and provides a comprehensive, AI-powered customer platform featuring marketing, sales, service, and operations software.

View Official HubSpot Careers

Official HubSpot Careers Website

Quick Facts

Founded: 2006
Founders: Brian Halligan & Dharmesh Shah
Headquarters: Cambridge, Massachusetts
Industry: Software (CRM & Marketing)

About HubSpot

HubSpot was founded at MIT by Brian Halligan and Dharmesh Shah. They recognized a shift in how people shop and buy: consumers were no longer tolerating interruptive marketing. They coined the term 'inbound marketing' to describe a strategy focused on attracting customers through valuable content.

What started as a marketing application has grown into a unified, full-stack CRM platform that connects marketing, sales, customer service, and content management. HubSpot went public in 2014 and continues to expand its platform, recently embedding AI natively across all its tools.

What HubSpot Does

Marketing Hub

Marketing automation, lead generation, and analytics to attract and convert customers.

Sales Hub

CRM, pipeline management, and sales automation to close deals faster.

Service Hub

Help desk, ticketing, and customer feedback tools to retain and grow the customer base.

Operations Hub

Data synchronization and process automation to align systems across the business.

Career Areas

Types of professional roles found inside HubSpot.

Software Engineering
Product Management & Design
Sales & Account Management
Marketing
Customer Success
People Operations

HubSpot's History

2006
Founded at MIT
HubSpot is founded by Brian Halligan and Dharmesh Shah at MIT.
2014
IPO
HubSpot goes public on the New York Stock Exchange under the ticker HUBS.
2017
Sales & Service Hubs
Expands from marketing into a full CRM suite with the launch of Sales Hub and Service Hub.
2023
HubSpot AI
Launches HubSpot AI, deeply integrating generative AI capabilities across its entire platform.

Purpose & Values

“To help millions of organizations grow better”

HubSpot believes that businesses don't have to be ruthless to win. 'Growing better' means adding value to customers, employees, and the community, prioritizing long-term success over short-term gains.

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