Titan

Retail / Fashion

A legendary Tata enterprise that revolutionized the Indian watch and jewelry markets, operating the highly trusted Tanishq brand.

View Official Titan Careers

Official Titan Careers Website

Quick Facts

Founded: 1984
Promoters: Tata Group and TIDCO
Headquarters: Bengaluru, India
Industry: Lifestyle & Retail

About Titan

Titan Company Limited was formed as a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation (TIDCO). In the 1980s, it disrupted a market dominated by HMT's mechanical watches by introducing sleek, modern quartz technology watches, transforming the watch from a functional tool to a style accessory.

However, Titan's true massive success came in the 1990s with 'Tanishq'. By introducing the 'Karatmeter' to measure gold purity, Tanishq brought transparency, trust, and corporate branding to India's highly unorganized, jeweler-dominated gold market. Today, Tanishq accounts for the vast majority of Titan's staggering revenues.

What Titan Does

Jewelry

Tanishq, Mia, Zoya, and CaratLane (omnichannel jewelry).

Watches & Wearables

Titan, Fastrack, Sonata, and smartwatches.

EyeCare

Titan Eye+ (prescription eyewear and sunglasses).

Emerging Businesses

Taneira (sarees), Skinn (perfumes), and Fastrack bags.

Career Areas

Types of professional roles found inside Titan.

Retail Operations & Store Management
Design (Jewelry & Product Design)
Marketing & Brand Management
Precision Manufacturing & Engineering
Omnichannel / E-commerce Strategy

Titan's History

1984
Founded
Incorporated as Titan Watches Ltd.
1994
Tanishq Launched
Enters the jewelry business to generate foreign exchange, launching Tanishq.
1998
Fastrack
Launches Fastrack to target the youth segment.
2016
CaratLane
Acquires a majority stake in CaratLane, pioneering omnichannel jewelry retail.